SEO Made Simple – a content marketing + website blog

SEO is complex, a huge topic and often a minefield for most small businesses. It isn’t rocket science but it is lots of little moving parts that need to work in harmony.

My aim is to bring SEO to the masses and explain it in a simple to understand way. SEO in plain English! I am passionate about helping coaches, consultants and small service-based businesses with SEO made simple which is easy to understand and action. 

Using the power of content, analogies, metaphors, experience and real life examples, I hope to you to learn SEO for yourself, understand it, apply it to your website and reap the rewards that organic traffic can bring.

So please dive in ⤵

interruption marketing infographic

interruption marketing infographic

Introduction As a service business, you want to ensure you are getting the best results for your marketing efforts. After all, time is money! There are many ways to market a business, but they boil down to two approaches: 1. Pull marketing, also known as inbound...

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What is a content marketing consultant?

What is a content marketing consultant?

Introduction If you want to grow your audience, build online relationships, increase brand awareness, and drive sales, you need to focus on content marketing. This can be a problem for a small service business with limited resources to put into its content marketing...

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How to get leads from a website

How to get leads from a website

How to you get leads from your website? Do you want to increase your website's lead generation and sales? Of course, you do! With the right strategies and tactics, you can create a website that draws visitors in and converts them into leads, subscribers, and...

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Local SEO Search for small business

Local SEO Search for small business

Local businesses have more opportunities to succeed online because they're closer to their customers. In this blog, I explain what makes local SEO so powerful!   What is Local SEO Search? A “local search query” is a search question that someone types into Google...

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Ultimate Guide To Digital Marketing

Ultimate Guide To Digital Marketing

Digital Marketing Cheltenham is a leading provider of digital marketing services for businesses across the UK. We offer a range of online marketing solutions that will help your business grow. We offer a range of services including: Search Engine Optimisation (SEO),...

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web design for small business

web design for small business

HOME IMPROVEMENT / TRADE WEBSITES Businesses such as architects, interior designers, property developers, bespoke furniture makers, kitchen & bathrooms, painting & decorating and more... “AFTER A THREE-HOUR WORKSHOP OUR MINDS WERE PUT AT EASE…” Service...

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7 TIPS TO IMPROVE SEO OF WEBSITE

7 TIPS TO IMPROVE SEO OF WEBSITE

Small changes that reap BIG rewards Improving your website may feel like a mammoth task, as you wonder how best to approach it. There are tech things that need addressing such as keyword rich content. And creating relevant blog articles to help improve your website’s...

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Consistent blogging

Consistent blogging

Introduction Communicating with your customers about your business and how you can help them is something that needs to be done consistently. There are many ways to deliver long form content to your customers, including podcasts, blogs and videos, though each has...

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The biggest problem with your website

The biggest problem with your website

Introduction So you have a website set but you are not getting the traffic and enquiries you desire. Did you have different expectations? If you are getting traffic and enquiries, are these turning into sales from the right type of customer? Consider these further...

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Start your new business the right way

Start your new business the right way

Starting a new business? Having a new business idea or starting a new business is both brave and exciting. Imagine what you could achieve!!! But like most big decisions, it is all in the planning. With more businesses setting up than ever before, having competition is...

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What are website keywords?

What are website keywords?

“Let’s start at the very beginning, a very good place to start…When you read you begin with A B C. When you sing you begin with doh ray me.” And when you create a website you start with keyword research! Effective keyword research is important for so many reasons, and...

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A unique message for your business

A unique message for your business

It is getting busier out there. More and more people are taking control of their destiny and going into business. There are nearly 700,000 start-up companies in the UK, which is great news for the economy but how do you make sure your business stands out in the crowd?...

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Why are backlinks important?

Why are backlinks important?

We cannot stress enough that website backlinks are so important if you have an online presence and want to rank well in search engines. However, many of our clients aren’t always familiar with what they are or why they’re so important. So, what are backlinks? In this...

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Get More Customers With A free Google Listing

Get More Customers With A free Google Listing

=Google Local Search Tips for Small Businesses Google local search is an easy way to promote your business online. It allows potential customers to find your business in the context of where they live, rather than just searching for businesses online. Claim your FREE...

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Choosing the right social channel

Choosing the right social channel

Since the early noughties, the use of social media has grown exponentially. In fact today, there are thousands of social media channels worldwide, with new ones being developed all the time. As social media is now embedded in our culture, widespread adoption as a...

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Evergreen blogs to ease content creation

Evergreen blogs to ease content creation

So I am not going to take any prisoners here; but I feel that I need to share this with you. The effort required Web experts go on about needing fresh new content added to your website regularly and blogs are a great way to do that. It is true, Google does love new...

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10 WAYS TO DRIVE TRAFFIC TO YOUR WEBSITE

10 WAYS TO DRIVE TRAFFIC TO YOUR WEBSITE

We hear time and time again from our clients, ‘I have a brand new website. It looks great. It’s informative…Why hasn’t business improved?’ Well, luckily, it’s not a mystery! In this article, we talk about how to drive traffic to your website, how to increase website...

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Why a website is like a movie

Why a website is like a movie

A business website is like a movie production? Intrigued? Read on to find out more. Managing client expectations is a huge part of my role when managing a website project. With a website being an investment in your business it is understandable that you want to get...

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Building a personal brand

Building a personal brand

Building a personal brand for your business helps differentiate your company from your competitors. And creating a personal brand identity will help you build trust with your customers/clients. We’ve said it time and time again, people buy people. In order to excel in...

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5 Tips for Creating Website Goals

5 Tips for Creating Website Goals

Website goals are an essential part of any online business strategy. They allow you to measure how well your site is performing and identify areas that need improvement. The purpose of a website goal Many businesses have a website because they think they should have...

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