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STRATEGIES & TACTICS FOR A BETTER PERFORMING SME WEBSITE

BRAND & WEBSITE TECH EXPERT + DESIGNER…

Hello, I’m Natalie. I take on the heavy lifting to create your brand, content and website or teach you how to create and manage your own.

I am dedicated to helping service providers, coaches and course creators to thrive online with a website that converts.

Either way it is about harnessing the power of the online world + helping you sell with high converting, engaging content and utilising website features to bring your site alive.

My mission is to simplify your journey, so that you can get on with promoting and growing your business.

Natalie Alsop

NATALIE ALSOP

Ways to support you

Agency support

MAPPING & STRATEGY

  • Message mapping
  • Content mapping
  • Tech strategy
DIGITAL PRODUCTS

DIGITAL PRODUCTS

  • Memberships
  • Online Courses
  • Tech Resources
One-to-one Mentoring

WEBSITE FEATURES

  • Lead magnet / opt-in
  • Sales landing pages
  • Funnels

If your website is not performing, did you do this…

If you set up your business thinking you needed a logo and a website first, how did that work out for you?

All too often the emphasis is put into having some kind of ‘presence’ – it will do for now… But actually this approach slows your progress and success.

A successful website that truly represents a brand, acts as a hub for content and a tool to deliver their communications is the ultimate goal.

Your content needs the right message

But first it starts with your brand foundations. Mapping out a compelling message, thought reversal messaging and engaging content.

Get this right and all of your marketing communications will align and talking about your business will be so much easier. After all, you wouldn’t build a house without first working on the foundations.

If you missed this important step, the good news is you can go back and nail these brand foundations at any time. In fact during your business lifecycle you will need to revisit this more than once. So learning the process is an investment in itself.

PEOPLE BUY PEOPLE!

You have probably heard this a million times, but it is true! Being yourself is the best thing you can do in business.

After all your brand is more than the logo, website and words you use. It is the connection you make with your audience and how you make them feel when they find you.

The success of your website is the result of a clear and consistent message.
Cut through the noise of the busy online marketplace and be HEARD!
Make a connection with your audience – it’s as simple as that…

I am here to help you create and build your brand so that you can confidently and independently create high performing, engaging content that converts your audience to loyal customers.

Be yourself, everyone else is taken

My motto is ‘keep things simple’!

If you confuse, you lose!

"It takes a lot of hard work to make something simple" Steve Jobs
Simplicity is the ultimate sophistication
Any darned fool can make something complex, it takes a genius to make something simple

From personal experience I know the key to success is to keep things simple. But all too often in business we over complicate things. That is why I help my clients to set solid brand foundations where we get everything downloaded from their head, sifted through, organised and made sense of to refine things down into order and simplicity. I love nothing more than this process and the sheer joy it gives my clients when they get the lightbulb moments. This makes me rather happy too…