SEO Website Performance Audit
Are you frustrated with a website
that isn’t bringing a return on your investment?
🤯 unclear on how much traffic you are getting to your website?
🤯 confused as to why you are not getting more sales?
🤯 unsure what the data means?
🤯 driving traffic to your website but still not getting the returns you desire?
I’m Natalie Alsop and having been in the website world since 2003 things have changed a lot!
Back then there was a lot less competition around, Google was still quite young, and you didn’t have to do much to get some decent return on your website investment.
However, things have and continue to change. As more and more businesses are setting up due to the pandemic, competition is becoming fiercer and standing out is becoming harder.
Oh, and add in the tiny detail of Google often always changing the goal posts. I understand how hard it can feel to keep up.
Yet, as a small business, you understand that your website is still an important business tool but perhaps sometimes it feels too hard to keep on top of managing when you are already running your business!
But a website is a “tool” and when setup and managed correctly can be like a silent salesperson working hard in the background (without having to pay for a pension or sick pay!) who brings in the sales, consistently.
Check out my blog posts on the topic of a website performance:
WEBSITE PERFORMANCE REVIEW
A done for you service where we will go and look under the hood of your website to benchmark where you are at and what you can do to improve its performance.
⚡️Connect the free audit tools (a bit of setup is required). Run the tools and output a report.
⚡️Look at the layout of your code from Google’s perspective. Identify any website errors that could be causing Google to not be able to crawl your website. Highlight any broken links, orphan pages (with no links) or duplicate content. Test the page speed and how the mobile version is working
⚡️Review the website from a user point of view. Work through the user journey and how this impacts your website goal. Understand where your traffic is coming from and provide recommendations.
⚡️Creating a report we will provide a list of quicker win fixes. And recommendations for bigger wins that may require further discussion. The benefit of this is it gives you the opportunity to review your website goal and set some new metrics. We are happy to work alongside your webmaster – we make peace not war!
WHY A REVIEW OF YOUR WEBSITE WORKS
Why do you charge for a website review?
What information do you need for the review?
Will you work alongside my existing webmaster?
Is this review a one-off?
Are there hidden costs?
What happens after the review?
What if I need other support after the review?
Why do you charge for a website review?
“We met Natalie and her team through a client we were working with. Having previously had a bad experience with a website developer we were extremely anxious about the process. I am happy to say that after a three hour workshop with Natalie and her colleagues via Zoom our minds were put at ease. This early stage meeting and the attention to detail that Engaging Content paid to us and our business was fantastic. The critical factor was to get across our vision and personality into a digital product and EC nailed this! Advice and suggestions were given throughout the process and because of the confidence we had from our initial workshop, we were able to let Natalie lead us forward.
The end product is awesome and we look forward to a long and fruitful relationship with EC”
Michael & James Aperture Designed Furniture
“AFTER AN INITIAL PHONE CALL WITH NATALIE I KNEW WE WERE IN GOOD HANDS…
I viewed so many websites in my quest to find the right person/company to develop our brand identity and website, and it was Engaging Content’s website that resonated most with me.
After an initial phone call with Natalie I knew I was in good hands. She and her team are brilliant, absolute experts in this field and so lovely to work with.
I would highly recommend their services and can’t wait to have a website full of fabulous content to attract and serve more of my ideal customers!”
DANELLA MERCATI, CHI-CHI FIT
“EVERYTHING JUST FITS, BECAUSE THE TIME WAS TAKEN TO GET THE FOUNDATIONS RIGHT…
I am so happy with website, my branding and the support I receive I really feel everything just fits, because the time was taken to get the foundations right.
The end result of everything just feels so right. And Natalie’s experience, support and creative side hugely helped me achieve things I couldn’t by myself.
Professional and friendly, but also incredibly knowledgable”
KAREN SUTTON, THE WIDOW COACH
“Website Performance Review”
3 PART CHECKLIST OF WHAT GOES INTO A COMPREHENSIVE WEBSITE REVIEW:
How Google views your site.
How Google and a user views your site.
⭐️ User experience
How your user interacts with your site.
Plus I share the 4 FREE tools you can use to help you review your website performance.