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SEO RANK TRACKING SOFTWARE

All-in-one SEO Platform by Engaging Content

⚡️ Transform your website into a powerful lead generating tool!

⚡️ Rank in Google for the queries your clients are searching for.

⚡️ Receive enquiries in your inbox + make sales while you sleep.

Let me show you how to do this…

Natalie Alsop

CAN YOU RELATE?

Your ideal customer isn’t searching for your ‘service’, because they don’t know it exists. If they are searching for a solution it isn’t with the words you think they would use.

As the expert, you know your service is the missing link for them. But to be more visible means working on your website and you don’t know where to start or what to fix.

SEO is complex and no one really seems to understand how it works plus it is costly when outsourced to an agency. You don’t have the funds to justify that.

You are creating content in the dark, not knowing if it is being indexed by Google, let alone read by your ideal customer. But you know content is what is needed.

Plus you are being left behind by the competition.

How would it feel to…

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Have a website lead generation process so that you get enquiries organically.

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Understand how to audit, benchmark and measure your website’s performance yourself.
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Be in full control of your website so that you can easily make changes and try things out yourself.

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Learn the digital marketing process so that you are fully invested and can hand it over to a team member later.

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Be crystal clear on the problem(s) you solve and how this translates across to your offer and website content.
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Have a content strategy ready to create fresh content, confidently and be able to measure its effectiveness.

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“I’M FEELING MORE CONFIDENT ABOUT MY WEBSITE…”

“Your programme has really helped me to get clear on who I want to work with and where they hang out.

It’s helped me to get my blog and social posts more focused and for my time to be put into the most productive areas.

Th programme has helped me to develop a different mindset about my website.

I do think I’ll be needing more help along the line because this is like a new language for me, but I’m feeling much more confident, thanks to you. 😁”

NIK BISBEY, COACH

 

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“EVERYTHING FITS – THE FOUNDATIONS ARE RIGHT…”

“Natalie will work to understand you, what you want to achieve and how you want things to look.

I am so happy with the website, my branding, and the support I receive I really feel everything just fits because the time was taken to get the foundations right.

The end result of everything just feels so right. And Natalie’s experience, support, and creative side hugely helped me achieve things I couldn’t by myself.

Professional and friendly, but also incredibly knowledgable”

KAREN, THE WIDOW COACH

 

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“I’VE ALREADY BROUGHT MORE CLIENTS ON BOARD…”

“For a group programme it still felt tailored to me and my website goals. What stands out is getting the clarity and direction. I’m not new to business but new to setting out what my business offers.

I can now approach new clients with a clear strategy for what I offer and why!

Using Natalie’s knowledge and understanding brings such a clear and rounded way of looking at your business.

I’ve already brought more clients on board and feel my offer is professional and well thought out.”

ALLY, GET STOCKED

 

INTRODUCING

SEO RANK TRACKING SOFTWARE

ALL-IN-ONE SEO PLATFORM

GET PRE-QUALIFIED LEADS + CONVERSIONS

Get more traffic to your website from your ideal customer. Get leads by them taking the next step in their journey with you.

DON’T RELY ON SOCIAL MEDIA MARKETING

Move your lead generation away from social media marketing so that your time is better spent on lead-generating activities.

GROW YOUR EMAIL LIST WITH YOUR IDEAL CUSTOMER

Grow your email list with pre-qualified leads. Nurture, educate and support them until they are ready to buy so that you are building a business asset and not followers on social media.

GET AHEAD OF YOUR COMPETITION

Rank your website for terms that your customers are searching for. See what your competitors are ranking for so that you can rank above them. Discover more competitors and see the type of content they are creating that is impressing Google so much. Use this intelligence to create content to rank above your competitors.

CREATE THE RIGHT CONTENT INFORMED BY DATA

Craft your blog content around what people are actually searching for, rather than guessing what to write about. Create offers around your ideal customer needs and affordability so that if your offer isn’t right you can fill the gap with one that would appeal.

Weekly group training using Zoom. All sessions are recorded and stored in a member’s area. Modules delivered are in digestible chunks. Slides and downloads are provided with homework to complete.

SIMPLIFY YOUR SEO WITH AN ALL-IN-ONE PLATFORM

Access to the SEO platform dashboard for full transparency and real-time progress so that you can see your website move up the rankings. Monthly report to see keyword rankings, position changes, what content is being looked at and for how long and so much more. So that you can do more of what is working and less of what isn’t! Save time only by creating content that has an impact on your search ranking. An audit of your website every month to keep it healthy, fast and performing to ensure pages are being indexed and seen by Google.

KEEP SEO IN-HOUSE AND LEARN THE PROCESS YOURSELF

Simplifies the understanding of what the tools and data mean. Learn the process so that you are better informed after 6 months. Discover the link between the content efforts and getting more traffic and enquiries from the right customers (and get excited as your knowledge and sales grow). Once organic SEO is working, then you can scale using Google Ads because you have proof the process works.

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WANT LEADS WHILST YOU SLEEP - THEN THIS SEO RANK TRACKING SOFTWARE IS FOR YOU:

You know the value of content in your website but struggle to find the time to create it.

You are not seeing the results in your website that you thought you would.

You are not ranking in Google and want traffic to your website!

You are open to content marketing ideas and suggestions.

You are a service business owner with limited funds to afford working with a website consultant.

You don’t have a website.

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BEWARE THE RESULTS - This SEO RANK TRACKING SOFTWARE ISN'T FOR YOU IF:

You would rather continue to figure it all out for yourself.

SEO and content marketing is not something you believe in.

You are unable to update your own website as  you don’t have the control.

You are not prepared to learn the process and put the work in.

You don’t have a website and don’t see the point in them.

Your website is for personal use only.

HOW IT WORKS

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Set-up your platform

Initial setup of the SEO platform, to include your current pages, keywords, competitors, and report structure. Also to interlink Google Search Console, Google Analytics and Google Business Profile tools together.

Deliverable – access to the SEO platform with your website and tools aligned.

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Audit and fix your website for quick wins

Audit the website for quick wins and benchmark your website’s performance. 

Deliverable – Report on the volume of organic traffic, where the traffic is coming from, and what content is being engaged with. Also, look at the keywords you are currently ranking for.

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Monthly SEO actions

Each month actions need to be made to your website to keep things fresh and current. Just like a social channel needs regular updates.

Approximately 8 hours of SEO actions need to be done which include things like tweaking headings, meta titles and descriptions, adding fresh content to your Google Business Profile, and outreach to get backlinks to your website (to strengthen your domain authority). The journalists are looking for experts to provide their thoughts on topical subjects within your niche. As the expert in your business, we would need your input on the content but we can agree and create a streamlined process. But the programme allows us to pitchapply for these guest expert content backlinks on your behalf.

Deliverable – working through 8 hours of actions by an SEO professional each month, doing the updates on the website for you and recording in the monthly report, ready for discussion.

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Create engaging content monthly

More tailored support from Natalie when you upgrade to a VIP experience. A monthly strategy session so that you can be creating the right content as you go along.

Deliverable – create a piece of content that works for your website and all of your social media content!

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VIP upgrade to fast-track your success

More tailored support from Natalie when you upgrade to a VIP experience. A monthly strategy session so that you can be creating the right content as you go along.

Deliverable – monthly strategy session and a plan of the right content to create to get more leads. 

 

SPECIAL BONUS

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Save by buying in full plus we will set the platform up for you!

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Invest today and receive the rest of 2022 for FREE!

you also get

CAN’T CONTROL THE WEBSITE YOU HAVE?

ACCOUNTABILITY TO KEEP YOU ON TRACK

LIVE DROP-IN SESSIONS TO KEEP MOMENTUM

Two weekly drop-in sessions to ask questions and avoid losing momentum. A chance to post a question and get it answered on the drop-in sessions (even if you can’t attend the live session).

ACCOUNTABILITY

Be kept accountable with a weekly group session where you can share your wins, pick my brains and keep moving your website forward.

A COMMUNITY OF SIMILAR BUSINESSES

Benefit from the power of community – join other service business owners in a similar position. A place to brainstorm and grow together.

RESOURCES

Lots of frameworks, resources, and mini-courses that will help you in your journey. Some of these can be worked on between training sessions.

LEARN WITH A CONTENT MARKETING COACH

Guided step-by-step training with a digital marketing expert. Learn the full process, strategies, and tasks needed to power up your website.

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DISCOUNTED AGENCY SERVICES to keep you in full control of how your website looks and feels and fully scaleable as your business grows. No need to move to a different platform.

HOW IT ALL PANS OUT

 

INTRODUCING

WEBSITE LEAD ACCELERATOR

6 month digital marketing mentoring programme for service business website owners

Website lead accelerator

MONTH 1 – SETTING FOUNDATIONS – TAKE A STEP BACK

  • Auditing your website, gaps to fix
  • Tools to set up (Google My Business, Google Search Console, Google Analytics)
  • The problem you solve / ideal customer
  • Identifying your competitors

MONTH 2 – YOUR OFFERS + BRAND

  • Mapping out your offers (ie commissions, prints, workshops if relevant)
  • Mapping out your landing (money) pages
  • Keyword research
  • Brand message/voice, mood boards, logos and fonts, creating a brand board
  • About page, storytelling

MONTH 3 – NEW + OLD CONTENT

  • Writing your landing (money) pages and adding to your websites
  • Blog topic training
  • Longtail keyword research
  • Mapping out blog topics to power up your money pages
  • Blog planning and writing / cluster content

MONTH 4 – WEBSITE ARCHITECTURE

  • Sitemap
  • Links – website links (and how Google understands your website), backlink training / domain authority
  • Rich website features – FAQs, video, testimonials
  • SEO optimisation

MONTH 5 – METRICS + TOOLS

  • Metrics to measure what is working
  • Local search training
  • Google Business Profile (formerly Google My Business)
  • Campaigns and goals

MONTH 6 – PROMOTION + REPURPOSING

  • Your lead generation process
  • Pinterest traffic
  • Youtube video traffic
  • One blog reused in multiple ways
  • Lead magnets/email list sign up

BONUSES INCLUDE:

  • Email Sign Up Made Easy – mini-course
  • Landing page blueprint – digital product
  • Email welcome sequence templates

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“NEW LOCAL ENQUIRIES WITHIN A MONTH”

“After an in-depth website audit and a clearer idea of what needed to change on my website, Natalie. and the team undertook a major website overhaul.

Within just one month we received 4 new enquiries from our ideal customers. Our main keyword moved up to page 1 and we are currently improving our local search.

This stuff really works!

JAMES PRICE, PROGLOS DECORATING (Cheltenham)

 

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“MORE CONVERSIONS AFTER UPDATING OUR LANDING PAGES…”

“We have been working with Natalie and her team for 4 months. I couldn’t believe how quickly the SEO changes took place in Google.

We do Google Ads each month but having better quality landing pages with more in-depth content has made a huge difference.

Our conversions are slow (due to the nature of our work) but we have had increased sign ups to our contact form.  We are now working on a lead magnet to grow our email list.

CHRIS WILLIAMS, TIGGO CARE (London)

 

Discounted agency services

ACCESS TO DISCOUNTED AGENCY SERVICES TO BRING YOUR BRAND ALIVE!

  • Branding design / logo creation.
  • Full WordPress website set up, ready to add your content as you work through the programme.
  • Landing page copywriting / copyediting.
  • Lead magnet design + creation.
  • Email list automation set up.
  • Technical support from an expert web developer.
  • Keyword research done monthly.
  • Website team training.
  • Website hosting managed service.
  • Social media helping hand to repurpose website content for you.

6 MODULES

Instant access

A website journey where I will help you to power up your website once and for all!

 

Natalie Alsop

HELLO, I’M NATALIE – A CONTENT MARKETING MENTOR + WEBSITE MENTOR

Content is at the heart of any website and I support service-based businesses to maximise their websites to their fullest potential.

I help businesses consistently grow their online reach and bring leads and sales to their websites. I support them in creating ongoing fresh content that their ideal customer will want to read.

It is fair to say I am a tech nerd but I equally love the creative side of a website. And I live and breathe content marketing because it is so powerful and engaging.

I live in Cheltenham with my daughter and Parson’s Jack Russell terrier. I love dancing, fitness, festivals and am currently learning to roller skate.

I’m passionate about working with service businesses who need website marketing support to empower them to learn and understand the process for themselves so that they can do it going forward.

GET READY TO:

  POWER UP YOUR WEBSITE  

TRAFFIC > LEADS > SALES

⚡️ Transform your website into a powerful lead-generating tool! ⚡️ Rank in Google for the queries your clients are searching for. ⚡️ Receive enquiries in your inbox + make sales while you sleep.

WEBSITE LEAD ACCELERATOR

Digital marketing mentoring programme for service business website owners.