NOW BOOKING:  Online Local Search Workshop

Thursday 8th February 2024

COMPETING FOR CUSTOMERS DURING THESE TOUGH TIMES?

LOCAL SEARCH IS THE SOLUTION TO A BIGGER LOCAL PRESENCE AND MORE WEBSITE ENQUIRIES

Website Enquiries start with Local Search

📍Don’t be your town’s best-kept secret! Do this instead…

📍 Make your business highly visible and enticingly attractive

📍Get more local enquiries, from the right type of customers who find you, get you and want to work with you!

Let’s start with some stats

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58% of people search for a local business on their smartphone daily.

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46% of Google searches are local

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28% of local searches result in a purchase within 24 hours

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people are willing to pay 22% more for a local product or service if the business has a good online reputation

Statistics source: LocalIQ.com

🦜 EARLY BIRD PRICING ends in

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Early bird pricing ends Friday 22nd December 2023 at 12-noon

Save £30! Get your ticket for just £99 before the price goes up to £129!

To the business owner who is struggling to get website enquiries:

You have an incredible business but your online presence isn’t doing you any favours – you are invisible.
The tech side of your business overwhelms and perplexes you.
You have dabbled with setting up a Google Business Profile but it lays dormant and stale.
You are missing out each time your competitor’s business is being found instead of yours.

🔔

If more than one of the above rings a bell, then read on…

No matter how much time or money you spend on promoting your business, if your online presence isn’t set up correctly, you will remain invisible. The alternative is hustling for work or relying on paid ads or social media – which is both expensive and exhausting.

A strong online presence doesn’t come about by chance. It needs to be set up correctly and it starts with local search and a Google Business Profile.

🤔 Imagine…

ON THE MAP

Your business is very much visible, open, on the map and accepting new enquiries.

TECH MADE EASY

You are walked through the exact steps you need to take to get your local online presence shining bright. No tech conundrums.

know the exact steps

Your Google Business Profile is revived, fully populated AND optimised, ready to bring new customers to your website.

More enquiries

You are getting more website traffic and enquiries on autopilot (and climbing up the search engine rankings).

Check out these results ⤵

stress and overwhelm
3 conversions from local search!
seo cheltenham

ENGAGING CONTENT PRESENTS…

ONLINE Local Search WORKSHOP

My unique experience in getting your Google Business Profile set up correctly + optimised properly.

Dedicate an entire day to work on your business and create and implement your local search strategy for more local visibility.

A day for service-business website owners to get practical with this hands-on implementation session. Bring your laptop and smartphone.

I will walk you through the exact steps, clicks and content to use so that you have a fully formed Google Business Profile.

You will leave with a personalised roadmap of what to do next to get your website climbing up the search engines and showing in the maps for local search.

It’s time to end 2023 on a high and make 2024 your best year yet with visibility high on your agenda!

Date: Thursday 8th February 2024 @ 10amam – 3pm
Venue: Online Zoom

Early bird pricing ends Friday 22nd December 2023 at 12-noon

Save £30! Get your ticket for just £99 before the price goes up to £129!

EARLY BIRD PRICING ends in

Day(s)

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Hour(s)

:

Minute(s)

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WHY ATTEND THIS LOCAL SEARCH online workshop?

It’s fair to say that while you can find information and general guidance on local search and setting up a Google Business Profile the tricky part is putting it into practice for your business.

The session directly addresses this issue PLUS you will benefit from my 20+ years of expertise where I can weave in my knowledge on strategy, design, tech and more to provide a personalised experience.

I’m all about keeping things simple so that you use your time effectively and get stuff done!

Create your local search strategy and populate and optimise your Google Business Profile.

Learn the essential components of local search so that you can invest the knowledge back into your business.

Utilise my 20+ years of marketing experience so that I can personalise what I teach to your business.

Experience the lightbulb moments that come in a dedicated session where you are able to focus solely on your business, with no other distractions!

Make new friends and connections with similar business owners experiencing the same challenges.

Leave on a high knowing that you’ve nailed this critical component of your online visibility, and understand how to maintain it.

ONLINE Local Search workshop
with natalie looks like this:

10-12 Theory, small groups, mapping out.

12-12.30 Break

12.30-1.30 Implementation

1.30 – 2.30 Checklist and roadmap

3.00 Finalise and next steps..

expert accountability

The theory

Understand local search and Google Business Profile on a deeper level so that you increase your knowledge of its importance.

self-pace trainings

the RESEARCH

Learn how to conduct competitor research so that you can see what you are up against in your industry.

collaboration and community

POSITION yourself

Nail your main category, subcategories + keywords so that you can optimise your listing properly.

collaboration

ENGAGE + EDUCATE

Write an engaging description and FAQ’s to educate your visitors so that they understand exactly what you offer.

quick win

content that CLICKs

Create some core products and services to add to your listing so that your prospects are compelled to click through to your website.

calendar

A CHECKLIST

Understand the ongoing work you need to do beyond the session with a checklist of actions so that you are crystal clear on what drives and improves your Google Business Profile.

collaboration

WHEN

Thursday 8th February 2024

10am – 3pm.

Breaks, networking and co-working.

 

quick win

PREParation

In order to make the most of the workshop I will get you to login or set up your Google Business Profile ahead of the session. This ensures we can hit the ground running immediately.

calendar

WHAT

  • Ensure you have your smartphone to hand as well as working on your desktop/laptop.
  • This will be a very practical session with plenty of time to take action with me guiding you.
vip upgrade

get remote support

I will leave you with details on how I can support you remotely beyond the session. Get access to me and your questions answered promptly so that you can take action quickly.

MORE HAPPY WEBSITE OWNERS

“I’ve been an osteopath for 30 years and have never had any direct enquiries from Google through my website. It was all word of mouth. I’ve learnt from Natalie that improving local SEO on Google is straightforward and VERY effective at getting your business high up on Google’s rankings quickly. Natalie’s Local SEO training is logical and right from the outset, my rankings improved. My business is now in the 3 Map Pack and organic search, which I had never achieved before. To see one’s own business listing highly on Google is really satisfying.

Now I can see that the search engine is working and I’m getting people that haven’t been recommended; they’ve come through Google and seen my website and booked in with me. I’ve had four new Google enquiries which turned into new patient appointments. This never used to happen with my old website (with non-existent SEO). Each came for approximately 3-4 follow-up treatments of about £250 per patient. Thank you so much Natalie, you support us brilliantly and always build our confidence as we go through the learning process of SEO.”

Dawn Rowland – Osteopath + Nutritionalist
www.newdawnhealth.co.uk

 

“Before I met Natalie my search results were appalling, if not non-existent. I had dropped off the internet somewhere. Within just one month of working together, my website went from nowhere to position 3 on the local search results. Working with Natalie is one of the most important parts of my week because I always find her advice and support invaluable and her Q & As and Drop in sessions offer so much to help me focus and give me the tools to fix anything I’m working on.  What sets her apart is how carefully she ensures that she gets where we are at and knows what we need to achieve because she listens so carefully and really wants to serve us. She loves her work and it shows and so it is always fun.  Natalie and the community she has created means I am on a totally new and exciting path.”

Jess May – The Brighton Funeral Queen
www.brighton-funerals.com

 

Naomi Hilliard

“SEO is such a minefield but I finally feel like I can speak the language of SEO and I really understand the things I can do regularly to help my website. Natalie has been beyond supportive of me and my business and I have loved working with her. She really knows her stuff. I am now getting clients book in calls through my website and I am converting those leads. None of this would have been possible without Natalie. Thank you for your continued support.”

Naomi Hilliard – Sleep Coach
www.catchinglittledreams.co.uk

“NEW LOCAL ENQUIRIES WITHIN A MONTH”

“After an in-depth website audit and a clearer idea of what needed to change on my website, Engaging Content undertook a major website overhaul. Within just one month we received 4 new enquiries from our ideal customers. Our main keyword moved up to page 1 and we are currently improving our local search. This stuff really works!

– James Price – ProGlos Decorating (Cheltenham)

generate consistent website leads

If you don’t already know me… HELLO, I’M NATALIE – A CONTENT MARKETING CONSULTANT, WEBSITE DESIGNER, AND SEO STRATEGIST + TRAINER

Local search is a critical, yet often overlooked part of marketing. My passion lies in enabling and supporting service-based businesses to maximise their website’s potential.

I am a strategist, a consultant and a trainer. I am NOT a coach. The difference is that I tell you exactly what to do, what works and what doesn’t. There is no figuring things out on your own – not on my watch!

When you work with me I hand hold and guide you through the exact steps you need to take. I don’t give you a list as long as your arm to go away and implement on your own.

Together, we get our hands dirty so that you leave with a practical solution implemented.

And, I am not going anywhere. If you need additional help, I provide remote support to keep things streamlined and affordable.

It is fair to say I am a tech nerd but I equally love the creative side of a website. And I live and breathe content marketing because it is so powerful and engaging in turning prospects into sales.

Natalie Alsop

CONTENT MARKETING CONSULTANT,
SEO STRATEGIST + TRAINER,
WEBSITE DESIGNER.

📍
This is a great time to work on your local search so that you can get some quick wins in early 2024 and see your visibility increase and your rankings improve.

Let’s make 2024 the year for a strong online presence!

The online local Search workshop is for you if…

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You are a service business website owner with an offer that sells and is ‘all in’ on your business.

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You want a strong local presence to attract and convert more ideal customers.

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You are ready to get stuck in, to get these actions nailed once and for all.

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Struggle to get stuff done when working ‘on’ your business and need support and accountability.

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Have a laptop and/or smartphone that connects to the internet.

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You enjoy networking and collaborating with like-minded business owners.

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You want to work closely with Natalie so that you can get more achieved.

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You are ready to start 2024 strong.

You’ll leave the workshop with a fully completed Google Business Profile AND a roadmap for what to maintain going forward.

Sound like a good fit?
Great, here are your next steps…

1️⃣ Secure your place (make your payment and a receipt will be sent).

2️⃣ Access (or set up) Google Business Profile (guidance given).

 3️⃣ Complete a questionnaire

EARLY BIRD PRICING ends in

Day(s)

:

Hour(s)

:

Minute(s)

:

Second(s)

Early bird pricing ends Friday 22nd December 2023 at 12-noon

Save £30! Get your ticket for just £99 before the price goes up to £129!

🦜Early bird price 

£99

Per person

Still have questions?

Interested but have more questions? Email me.

BEFORE YOU ASK

What if I don’t have a Google Business Profile?
No problem, I would recommend and signpost you on how to create one ready BEFORE the live event. Or if you need it done for you, that can be arranged too. It needs to be set up first so that we can hit the ground running on the day.
I serve customers nationally and or globally. Is this still for me?

Absolutely yes! SEO and visibility start with local search. The sooner you get this working the sooner you can increase your reach.